Facebook, The Board Game 
Pat C. Klein (via PSFK)
The ProblemCreate an experience to persuade people to stop using the internet foreverThe SolutionAs a young person living in the digital age, I feel as though the internet is affecting our ability to communicate with one another.Research done by Stanford University has indicated that social networking sites like Facebook can increase loneliness, depression and insecurity.Facebook: The Board Game was created as a response to this. The idea is that instead of engaging with Facebook on your computer or phone, you can arrange to meet up with friends, have a few drinks and play in real life. 

Facebook, The Board Game 

Pat C. Klein (via PSFK)

The Problem
Create an experience to persuade people to stop using the internet forever

The Solution
As a young person living in the digital age, I feel as though the internet is affecting our ability to communicate with one another.

Research done by Stanford University has indicated that social networking sites like Facebook can increase loneliness, depression and insecurity.

Facebook: The Board Game was created as a response to this. The idea is that instead of engaging with Facebook on your computer or phone, you can arrange to meet up with friends, have a few drinks and play in real life. 

About a year and a half ago, just in time for National Eating Disorders Awareness Week, Tumblr took a hard stance against blogs on its network that encouraged “self harm.” This includes those that glorify or promote anorexia, bulimia, and other eating disorders, the company said, as well as those focused on self-mutilation and suicide. The company also said it would revise its Content Policy, and start showing Public Service Announcements (PSAs) when users search for certain keywords on the site, like “thinspo” or “proana,” for example. Other services like Pinterest and Instagram soon followed suit.

Here’s how well that’s working today.

Snapchat, thanks for making me feel so old

Snapchat is one of the first pieces of technology to emerge that really makes me feel my age. aka OLD. I’ve been in denial for some time, I suppose.

For the first time ever, I can finally relate to people who initially shrugged off Facebook, saying it wasn’t that important to them, or to how they communicate with friends. I always wondered how people ended up so old and out-of-touch like that. But now I get it! It’s the same thing for me with Snapchat.

If you don’t count other tech reporters, then I can firmly say my “regular” friends aren’t using this thing. I’d have to go around to all my friends and convince them to install it, and a good many would probably roll their eyes and say, yeah that’s OK, I’ll just text you. 

Don’t get me wrong, I have no problem evangelizing new tech to my friends - I have single-handedly gotten people to install Foursquare, Path, Square and Bump’s Flock app most recently - but the truth is I don’t feel strongly enough about Snapchat myself to take on its cause. And that concerns me. 

I mean, god, what’s next…I start shaking my fist at kids yelling at them to stay off my lawn? Will I complain about their music? Their odd clothing choices? Will I watch CBS? Oh hell, I already do some of this stuff. Well, crap. 

I read all the brainy reasons on Quora as to “why people use Snapchat.” It’s a brand new channel for communication! It’s unique! Friction-free! Reduced inhibitions! 

Then I asked my sister. She’s in grad school, and living a very collegiate lifestyle. She says she saw a friend using Snapchat, asked ‘what’s that?,’ and then installed it. It’s fun, she says.

Keep in mind this is the same person who told me that she didn’t want to bother installing an airline’s app on her phone for her holiday travel because that would be “too much trouble.” In other words, she’s not an app addict. I looked at the app installs on her phone - they’re pretty boring/par for the course. Yelp, Facebook, Instagram, etc. 

I asked her why she used Snapchat. Her answer isn’t really represented on the Quora round-up. She said it’s because you don’t have to worry about the text messaging limits on your plan.

Oh, and you can write on the pictures. 

So it seems to me that it’s not just that Snapchat is so much “a new way to communicate,” but that it’s a upgrade for the efficient, but stagnant, technology that is SMS/MMS. Which is way over-priced. That’s a technology my sister’s generation grew up using (while my generation grew up placing actual phone calls). It’s a natural next step for them. 

I told her that Facebook just launched its own version of Snapchat called Poke, and asked her if she would use it.

Yeah, if enough of my friends joined, she said. 

So much for brand loyalty. 

Well, we’ll see.